Providing Healthier Choices
Have you provided space and range to healthier choice Soft Drinks to meet evolving consumer needs?
Recommendations:
- Offer a range of Soft Drinks to help shopper consider and make healthier choices
- Healthier choices might include;
- Low/no sugar variants across key brands.
- Soft Drinks made with “natural” sugar.
- Soft Drinks with added “functional/health” benefits eg vitamins.
- High Fat, Salt Sugar (HFSS) Legislation aims to help shoppers to consider healthier choices across a range of categories.
Sources:
1. Mintel Carbonated Soft Drinks Report 2019.
2. IGD 2020.
