Ensure Drink Now* Products Are Chilled

Drink Now* soft drinks should be chilled to maximise sales (stock in the chiller at 5℃).

  • During warm periods, you can ensure you have enough water available by creating additional displays outside the chiller.

Drink Later** soft drinks do not need to be chilled. Stock these near take home snacks, e.g., large bags of crisps, as they are often bought on the same shopping trip.

1. IRI, MetOffice.
2. TBC.
* Drink Now: Chilled smaller format products to enjoy on the go.
** Drink Later: Larger format packs to be taken into the home.

  • Weather impact: For every °C rise in outside temperature (between 18-24 degrees)  we see 4x growth in Soft Drink sales1