Consider Using Some Of These Levers In Your Store
Consider Using Some Of These Levers In Your Store
Supporting a new product (NPD)
- Front of store displays (for larger stores).
- FSDUs at soft drinks aisle.
- Aisle and chiller fins.
- Shelf trays.
- Outdoor posters.
Supporting Best Sellers
- Feature space (e.g. end of aisle).
- FSDUs at soft drinks aisle & high traffic (relevant) areas.
- Aisle and chiller fins.
Supporting big branded campaigns
- Going BIG.
- Permanent or semi-permanent fixturisation changes.
- Education on Category Entry Points.
